Category: Business
Beer Wars
Research and Analysis Introduction The USA beer industry has a long commercial history. Currently, it is the biggest segment of alcoholic beverages that yields millions of dollars of sales each year. Despite the periods of lower demand, the wealth and popularity of the industry has grown dramatically. The beer market addressed many challenges and...
Current Issues Affecting Aviation Industry
Nowadays it is difficult to imagine life without air travel. Aviation industry has progressed considerably since the invention of the airplane. It has evolved into irreplaceable means of travel dramatically changing the concept of distance, providing a possibility to visit the places once considered remote. First commercial airplanes started flying...
Marketing Plan: Hydro Flasks
Executive Summary Hydro Flasks is a fun, dynamic and passionate flasks company in the US. The founders expect it to have greater-than-anticipated demand and market for Hydro flasks from local residents, institutions and restaurant investors. Its products and facilities include quality, attractive and durable water bottles, coffee flasks, beer grow...
General Motors’ Financial Statement Analysis
Introduction First of all, several words about the analyzed company should be said. As it is stated by the General Motors’ annual report: Simply stated, our objective is to make GM the world’s most valuable automotive company over time by attracting the industry’s most loyal and enthusiastic customers. (“General Motors’ Annual Report 20...
Ford and Mazda Motors Alliance
Strategic Rationale for Relationship International alliances or joint ventures between automobile manufacturers are necessary, although in many instances they do not generate profits (Luo & Tung 20007). For example, the partnership between General Motors and Isuzu has been a liability to the former company because it has been forced to continu...