Category: Business

Marketing Plan: Hydro Flasks

Table of Contents Executive Summary Company Description Political and Legal Analysis Economic Analysis Social-Cultural Analysis Technological Analysis Competitive Analysis SWOT Analysis Marketing Objectives Marketing Strategy Promotional Strategies Prices Implementation Evaluation and Control                                                                       Related Free Business Essays Executive Summary Hydro Flasks is a fun, dynamic and passionate flasks company in the US. The founders expect it […]

General Motors’ Financial Statement Analysis

Table of Contents Introduction Liquidity Ratios Efficiency Ratios Company’s Capital Structure Profitability Ratios Recommendations Conclusion Related Free Business Essays Introduction First of all, several words about the analyzed company should be said. As it is stated by the General Motors’ annual report: Simply stated, our objective is to make GM the world’s most valuable automotive […]

Ford and Mazda Motors Alliance

Table of Contents Strategic Rationale for Relationship Opportunities, Threats and Consequences Competition vs. Cooperation Globalisation and Localisation Application of Models Findings Recommendations Related Free Business Essays Strategic Rationale for Relationship International alliances or joint ventures between automobile manufacturers are necessary, although in many instances they do not generate profits (Luo & Tung 20007). For example, […]

Tesco’s Entry into Qatar

Table of Contents Introduction Company’s Profile Industry Drivers Host Country’s Profile The Joint Venture Company PESTLE Analysis of the Retail Industry Political Factors Economic Factors Socio-Cultural Factors Technological Factors Legal Factors Implications for Company and Its HRM Why Qatar Is Preferred Choice Tesco’s HRM Strategy Recruitment and Selection Related Free Business Essays Introduction In order […]

Creativity and Innovation in Nike

Table of Contents Introduction Business Case for Innovation The Objectives for Innovation Sources of Innovation Environmental Based Product Stewardship Enhancement of Product Quality Business Measures to Ensure High Standards Exploring Problems of the Society through Innovative Approaches Major Challenges to Innovation in the Company Roles of Leadership in Innovation Conclusion Related Free Business Essays Introduction […]